A Dutch beverage company with one product, one origin and a one-line ingredient list.
The idea came from a trip through India, where coconut water is not a wellness product. It is what people drink. A green coconut is cut open, handed over and finished within minutes. Nothing is added to it, and nothing needs to be.
Bringing that to Europe turned out to be mostly a sourcing problem. Most coconut water on European shelves is reduced to concentrate near the plantation, shipped as syrup and made back up with water on arrival. It travels cheaply, and it tastes like it.
So we started from the opposite end: the product only made sense if it was filled and sealed at source, from one producer, in one region. Everything else — packaging, paperwork, distribution — was built backwards from that single decision.
One ingredient. Coconut water, and nothing else. No concentrate, no added sugar, no preservatives, no flavourings. If it cannot go on the label in one line, it does not go in the bottle.
One origin. A single producer, a single region, one batch at a time. That keeps the product traceable and the taste consistent between deliveries.
Paperwork that holds up. Specification sheet, nutrition declaration, allergen statement and a certificate of analysis for every batch. Buyers ask for those before they ask about price, so we keep them ready.
HydraYu B.V. is registered in the Netherlands. We handle the import, the compliance file and the commercial relationship ourselves, which means a buyer talks to the people who actually own the decisions.
HydraYu B.V.
The Netherlands
Chamber of Commerce
KvK 97851426
Contact
info@hydrayu.com
Product
200 ml coconut water, single origin (India)
